The one thing you need to know to turn any message into a memorable story.

Prepare your story so you can vary it for influence customers, investors and your team.

Learn the 6 different stories you can tell, and when to tell them.

There are 6 storyteller types, learn yours to leverage your strengths. Then learn your audience’s storyteller type to draw them in by varying your LENSE.

Words and imagery evoke different emotions in your audience. Learn how to choose words and imagery that resonate powerfully.

Use storytelling to mange up down and across your organization.

Are you the CEO of a B2B Tech company trying to attract investors, customers and employees? You need the power of storytelling on your side.